Creators Colin & Samir on What It Takes to Run a Creator Business

The TrustMakers is continuing our series of episodes from on-the-ground at the Cannes Lions International Festival for Creativity. Colin Rosenblum and Samir Chaudry are hosts of “The Colin and Samir Show,” a YouTube show and podcast that breaks down the latest in the creator economy from the perspective of creators. They sit down with Edelman’s Smita Reddy to discuss the ins and outs of the business – and what this new landscape means for both creators and brands.